Séparer la vente et le conseil, une opportunité pour réinventer le modèle de l'agrodistribution
La réforme de la distribution des produits phytosanitaires souhaitée par Emmanuel Macron, avec la séparation du conseil et de la vente, engendre un casse-tête organisationnel pour les distributeurs. Il s'agit aussi d'une bonne occasion pour revenir à l'essentiel : le besoin des agriculteurs. Si elle est mise en œuvre, la séparation de la vente et du conseil en produits phytosanitaires va bouleverser la distribution agricole. « Promesse de campagne, réaffirmée en octobre derni
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